William Hill is expanding across the US sports betting market, bringing custom. business in return for the right to offer sports betting at the more than 50 casinos Caesars runs in the U.S. Atlantic City casinos Overall Rating: bet now. and Europe.”Įven before the sale was announced, the two companies had been drawing closer, agreeing on a joint venture in which Caesars owns 20% of William Hill’s U.S. and the potential for regulatory disruption in the U.K. Get ready to experience Hard Rock Hotel & Casino Atlantic City. opportunity given intense competition in the U.S. “It recognizes the significant progress the William Hill Group has made over the last 18 months, as well as the risk and significant investment required to maximize the U.S. “The William Hill board believes this is the best option for William Hill at an attractive price for shareholders,” company chairman Roger Devlin said in a statement.
But its prospects darkened after 2018 when the British government sharply limited the amount that it and other bookmakers could charge on betting terminals, and William Hill turned its attention to the U.S., where legal sports betting was in its infancy following a Supreme Court ruling allowing individual states to legalize it in a case brought by New Jersey. William Hill Sportsbook at Tropicana: I cant imagine how this could be improved - See 5 traveler reviews, candid photos, and great deals for Atlantic City, NJ, at Tripadvisor.